Locala Appoints Grant Gudgel as Chief Marketing Officer
Locala today announced the appointment of Grant Gudgel as Chief Marketing Officer, as the company prepares to introduce a sharpened market vision around agentically enabled adaptive advertising.
Locala Launches Omni Planner to Unify Engagement Data for Actionable Media Strategies
Locala has launched Omni Planner, a new solution that helps advertisers unify online and offline engagement data to improve performance across digital and in-store channels. Designed to simplify campaign planning and move marketers from insight to action, Omni Planner combines digital and real-world signals to deliver full-funnel visibility and locally tailored strategies. This enables advertisers to plan more efficiently and drive stronger results in every market.
Locala Unveils Panel Optimizer to Revolutionize Digital Out-of-Home Campaigns
Locala, a global leader in omnichannel advertising solutions, is excited to introduce its groundbreaking Panel Optimizer product. This innovative solution is set to transform the way marketers plan, optimize, and measure their Digital Out-of-Home (DOOH).
